Very interesting. In the promo. with Bill Hader, there is something very interesting in the end. Doc is told that there won't be power laces untill 2015. He runs back to the DeLeorean and he is seen typing in the following date: September 8th, 2015 at 4:00. Is this when the Power Laces will be released? I highly doubt it, but just an observation.
We all know that the power lace version are slated to be released in 2015...HOPEFULLY not a limited release again!
The clues were very cleverly placed. Yes the promo video had very well placed clues, but who knows about the exact time and date.
Even if you look at the slogan "It's About Time". You can read that a couple of different ways.
1) It's about time they realeased these
OR
2) It's the answer to "WHY" they released these now. It's about how much TIME they need until they create the power laces and that not a lot of people that live with Parkinson's have a lot of TIME, so the proceeds are needed NOW.
In all the interviews with Tinker he has stated that the power laces won't be available until 2015. While I believe that they could probably do them now, I believe that they wanted to build up to them. I mean why not, right?